{"id":29639,"date":"2025-10-28T11:54:45","date_gmt":"2025-10-28T01:54:45","guid":{"rendered":"https:\/\/woodcentral.com.au\/?p=29639"},"modified":"2025-10-28T11:54:48","modified_gmt":"2025-10-28T01:54:48","slug":"british-columbia-opens-london-trade-office-to-court-britains-timber-market","status":"publish","type":"post","link":"https:\/\/woodcentral.com.au\/british-columbia-opens-london-trade-office-to-court-britains-timber-market\/","title":{"rendered":"British Columbia Opens London Trade Office to Court Britain\u2019s Timber Market"},"content":{"rendered":"\n<p>British Columbia has opened a new trading office in London, its first in Europe, dedicated to growing the trade in its softwood lumber and reducing a long\u2011standing dependence on the United States, provincial officials said overnight. The office, <a href=\"https:\/\/www.cbc.ca\/news\/canada\/british-columbia\/bc-forest-trade-europe-tariff-ads-9.6955256\">operated by Forestry Innovation Investment (FII)<\/a>, will serve as a commercial and regulatory hub for the United Kingdom and Europe, with later outreach planned for selected markets in the Middle East and North Africa.<\/p>\n\n\n\n<p>Wood Central understands that the decision responds to a clear market gap for wood supply: as it stands, the U.K. imports 6 to 7 million cubic metres of softwood lumber annually while producing roughly 3 to 4 million cubic metres domestically, making Britain Europe\u2019s largest softwood buyer, FII says. Canadian exporters and provincial policymakers view that imbalance, combined with recent supply shifts in Europe, as an opening to rebalance trade that has long favoured North America.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1713\" src=\"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-scaled.jpg\" alt=\"AH5653\" class=\"wp-image-29606\" srcset=\"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-scaled.jpg 2560w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-300x201.jpg 300w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-1024x685.jpg 1024w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-768x514.jpg 768w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-1536x1028.jpg 1536w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-2048x1371.jpg 2048w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-628x420.jpg 628w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-696x466.jpg 696w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-1068x715.jpg 1068w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/10\/AH5653-1920x1285.jpg 1920w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\">The United Kingdom has emerged as one of the fastest-growing markets for timber construction, with the UK government working with industry to ramp up volumetric construction to meet its ambitious housing targets. (Photo Credit: Justin Kase z05z via Alamy Stock Images)<\/figcaption><\/figure>\n\n\n\n<p>\u201cBritish Columbia is the second largest exporter of softwood lumber in the world, and with U.S. President Donald Trump\u2019s continued attacks on our forestry workers and economy, we are not sitting idly by,\u201d Ravi Parmar, B.C.\u2019s minister of forests, said. \u201cWe are making it easier for our friends across the pond to buy our world-class lumber, and we are supporting our forestry sector to get boots on the ground in more growing wood markets around the world.\u201d<\/p>\n\n\n\n<p>FII already operates offices in China, India, and Vietnam and partners with industry\u2011led posts in Japan and South Korea. The London outpost will knit those efforts into a European node focused on market development, building\u2011code engagement, and technical support for wood construction. <a href=\"https:\/\/woodcentral.com.au\/can-robotics-and-timber-frame-help-fix-the-uks-housing-crisis\/\">FII will promote engineered\u2011wood technologies and off\u2011site prefabrication, sectors in which B.C. has invested heavily.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/woodcentral.b-cdn.net\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521.jpg\" alt=\"China is now using mass timber and concrete to build hospitals out of &quot;wood-concrete composite structures,&quot; balancing strength, sustainability, and seismic resilience. (Photo Credit: \u00a0China Academy of Building Research)\" class=\"wp-image-22633\" srcset=\"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521.jpg 1024w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-300x225.jpg 300w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-768x576.jpg 768w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-696x522.jpg 696w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-560x420.jpg 560w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-80x60.jpg 80w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-265x198.jpg 265w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2024\/12\/ca2d78c99e860f1a31db27dfa5a941b8-1024x768-fotor-20240717143419-1024x768.jpg-fotor-202412171521-600x450.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">China is working with Forestry Innovation Investment to use mass timber systems to build new hospitals using &#8220;wood-concrete composite structures,&#8221; balancing strength, sustainability, and seismic resilience. (Photo Credit: \u00a0China Academy of Building Research)<br><\/figcaption><\/figure>\n\n\n\n<p>The timing comes after the Starmer government, in March, <a href=\"https:\/\/woodcentral.com.au\/inside-uks-bold-timber-roadmap-driving-net-zero-construction\/\">revealed plans to rapidly increase timber use in construction as part of a five\u2011year housing push<\/a>, and its programme of retrofits and social housing is expected to increase demand for prefabricated timber systems that match B.C.&#8217;s industrial strengths. At the same time, Europe&#8217;s supply picture has tightened: the end of beetle\u2011kill salvage harvesting in parts of Central and Nordic Europe removed a temporary spruce surplus, and the U.K.&#8217;s ban on Russian wood imports eliminated about 5 per cent of Britain&#8217;s foreign lumber supply.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/woodcentral.b-cdn.net\/wp-content\/uploads\/2025\/09\/3CM5C8Y-scaled.jpg\" alt=\"Prime Minister Mark Carney walks up the stairs as he tours a new modular home being built by Caivan Homes, at an announcement for the new federal agency Build Canada Homes, in Ottawa on Sunday, Sept. 14, 2025. (Photo Credit: The Canadian Press\/Alamy Live News)\" class=\"wp-image-28747\" srcset=\"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-scaled.jpg 2560w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-2048x1365.jpg 2048w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-300x200.jpg 300w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-768x512.jpg 768w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-1024x683.jpg 1024w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-1536x1024.jpg 1536w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-630x420.jpg 630w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-150x100.jpg 150w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-696x464.jpg 696w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-1068x712.jpg 1068w, https:\/\/woodcentral.com.au\/wp-content\/uploads\/2025\/09\/3CM5C8Y-1920x1280.jpg 1920w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\">Prime Minister Mark Carney walks up the stairs as he tours a new modular home being built by Caivan Homes last month. Canada is looking to become a global leader in modern methods of construction (MMC). (Photo Credit: The Canadian Press\/Alamy Live News)<\/figcaption><\/figure>\n\n\n\n<p>\u201cExpanding into the U.K. reflects FII\u2019s commitment to building resilient, diversified markets for B.C. forest products,\u201d Rick Doman, board chair of FII, said. \u201cThe current trade\u2011impeding U.S. duties and tariffs on Canadian softwood lumber underscore the importance of reducing reliance on any single market.\u201d<\/p>\n\n\n\n<p>Industry groups welcomed the decision while warning that market development will require sustained engagement. \u201cThis is an exciting step in expanding trade diversification efforts,\u201d Bruce St. John, president of Canada Wood, said. Kim Haakstad, CEO of the Council of Forest Industries, said the initiative will help B.C. \u201cshare our story of quality, innovation, and sustainability with the world.\u201d Brian Hawrysh, CEO of BC Wood Specialties Group, said the sector is \u201cvery aware of the need to diversify its international markets.\u201d<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>To learn why Canada is looking to global markets to increase production of mass timber six-fold over the next 20 years, <a href=\"https:\/\/woodcentral.com.au\/canadas-plan-mass-timber-to-skyrocket-6-fold-in-20-years\/\">click here for Wood Central&#8217;s special feature from June 2024.<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>British Columbia has opened a new trading office in London, its first in Europe, dedicated to growing the trade in its softwood lumber and reducing a long\u2011standing dependence on the United States, provincial officials said overnight. The office, operated by Forestry Innovation Investment (FII), will serve as a commercial and regulatory hub for the United [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":28684,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"default","_twitter_share_type":"default","_linkedin_share_type":"default","_pinterest_share_type":"default","_linkedin_share_type_page":"","_instagram_share_type":"default","_medium_share_type":"default","_threads_share_type":"default","_google_business_share_type":"default","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[51,53,2,32,45,44,31],"tags":[],"ppma_author":[70],"class_list":{"0":"post-29639","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-americas","8":"category-europe","9":"category-featured","10":"category-global-news","11":"category-sustainability","12":"category-sustainable-forest-management","13":"category-top-stories"},"authors":[{"term_id":70,"user_id":2,"is_guest":0,"slug":"jason","display_name":"Jason Ross","avatar_url":{"url":"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2023\/01\/J-Ross-headshot.jpeg","url2x":"https:\/\/woodcentral.com.au\/wp-content\/uploads\/2023\/01\/J-Ross-headshot.jpeg"},"0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"_links":{"self":[{"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/posts\/29639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/comments?post=29639"}],"version-history":[{"count":2,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/posts\/29639\/revisions"}],"predecessor-version":[{"id":29641,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/posts\/29639\/revisions\/29641"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/media\/28684"}],"wp:attachment":[{"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/media?parent=29639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/categories?post=29639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/tags?post=29639"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/woodcentral.com.au\/wp-json\/wp\/v2\/ppma_author?post=29639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}